About Advanced Body Solutions
We Have A Vision:
At A.B.S. we have a vision of becoming the premiere fitness provider in every market we serve and every client we touch…each and every day!
We Are On A Mission:
At A.B.S. we are on a mission to provide each client with a fully integrated and thoughtfully balanced whole-body program utilizing advanced personal training methodologies and individualized nutritional programming.
Your Goals Are Our Goals:
At A.B.S. we believe that an involved, engaged and committed client is the only way to achieve overall fitness and health goals… your goals will become our goals!
Our Commitment To You:
At A.B.S. we will commit 100% of our energies to your fitness and health success by:
- Helping you understand your health and fitness goals.
- Providing you with the intimate knowledge and useful skills to assist in the realization of your full health and fitness potential
- Developing a fully integrated program utilizing advanced personal training methodologies and individualized nutritional research
- Providing the highest quality services in an environment conducive to exceeding your fitness goals!
Your Benefit:
An increased quality of life affecting performance, productivity and well-being. A reduced potential for long-term health problems. A more confident you!
Strengths:
Providing state-of-the-art fitness assessments and full print outs
Offering free initial workout and assessment
Only accepting certain credible personal training certifications
Consistently offering workshops, lectures, and interactive meetings to continue the education of our staff and to stay up to date with the constantly changing fitness world
Weaknesses:
Trying to get our name out there as a premier personal training company and gain a competitive edge against existing companies
Time constraints on building up our staff in order to penetrate other fitness facilities while still maintaining our quality and expertise required from our staff
Financial constraints on marketing, training, and purchasing/replacing fitness equipment
Opportunities:
New fitness centers opening needing an existing personal training business to come into the facility
The increased attention on and need to address corporate wellness, childhood obesity, and sport-specific training
Threats:
The preexisting personal training companies already having a clientele established and their name out in the community
The negative connotation of personal training companies that has been created by the surrounding companies that do not value the client and their needs
Being able to continue to show the value of our services and convincing people to invest in themselves despite the economic situation
Key Success Factors:
Being able to provide a unique and invigorating experience for all clients and potential clients
Knowing the proper information to give to the client about where they are currently and being able to show them their possibilities of success
Always portraying a professional appearance and staying up to date on the industry
Continuing to create clients with success stories to share to other potential clients to prove the value of our service
Only taking our business into quality fitness facilities with a good membership base and appropriate fitness equipment and space
Competition:
Professional Fitness
N Shape with N, LLC
Fitness Together
Body of Your Dreams Studio
I'm always interested in how diet and fitness centers are two different animals, seems to me in the "olden days" women would go off to fat farms (http://www.fitwoman.com/fat-farm.htm). It just seems there should be something between a full time "farm" for quick weight loss, and only loosely affiliated weight loss and fitness centers. Just thinking aloud as you look like you are interested in doing "more" (childhood obesity) and I was thinking about how differentiation might work here...
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